Managing Your Business' Social Media

Twitter, Facebook, Instagram, oh my! Whether you don't have the marketing budget, or you are convinced you can DIY, managing social media is possible for business owners. Don't miss out on this essential element of reaching your existing customers and finding new ones.

• An Absolute Beginner's Guide to Managing Your Company's Social Media

  If you are new to the idea of using social media for your business, keep calm and read on. A few key tips to keep in mind include picking and choosing your platform, building your business' personality online, and other tips. It can feel overwhelming at first, but it's entirely doable.

• 3 Must-Know Basics to Managing Your Company's Social Media

  While it may be possible to run a business without social media, it doesn't help to ignore it. This article goes over three key basics to managing your social media, one of which includes making sure you, as the owner, know what is being sent out on social media. Another important tip is finding the social media network you thrive in and focusing on growing that one medium rather than spreading yourself too thin.

• 17 Tips For Getting Started With Social Media Marketing for Your Small Business

  If you are eager to sink your teeth in social media marketing, this article is a great starting point. It helps you figure out how to focus on your target audience, bring on fellow team members to manage social media, and many more actionable tips that get you started.

• 8 Best Social Media Management Tools To Save You Time

  Skills aside, what tools can help you manage your social media and save time too? Among these are Sendible, Hootsuite, and Tweetdeck. Some are free, some are paid, and all are helpful!

• The Big List of 25 Top Social Media Management Tools That'll Help You Succeed on Social Media

  What makes this a stand out list is that it includes some tools that are perfect for small and medium businesses as well as social media tools that are for the larger enterprises. Whatever your size of business, this is an excellent list to help you get started.

• How to Use Pinterest for Business: 8 Strategies You Need to Know

  Yes, Pinterest can help your business! It's more than just a pinboard for saving craft ideas none of us will ever do. After setting up your account, make sure you stay active, have pin-worthy photos on your website, and utilize Pinterest analytics to assess your effectiveness on the website and which pins work best to attract potential customers.

• 7 Tips for Using Instagram for Business

  Instagram is without a doubt a customer-rich environment for businesses. With over 700 million users, it's impossible to ignore. How do you succeed as a business? Hashtags, collaboration, and Instagram stories are only the beginning.

• How to Manage Your Facebook Page Effectively

  If you have a Facebook page, make sure you know and understand the ins and outs of managing your page. Facebook offers a variety of tools to manage your page effectively, improve engagement, and respond to comments.

• 5 Tips for Managing Your Company’s Twitter Account

  Think you have Twitter management chops? Well, managing Twitter as an individual is far different than as a company. Keep in mind a few tips such as using "we" (and not "I") in your tweets, schedule your tweets in advance, and promote your influencers.

• 15 Tips to Building a Better Social Media Presence

  Building a social media presence isn't as simple as getting more followers. Learn how to increase reach and influence your industry to tell a better story.

• 10 Social Media Tips for Small Businesses

  This article says it best - you don't reach Wendy's level of success on social media without a strategy. If you are lacking in one, this is an excellent place to start. Consider the "SMART" approach as well as keeping in mind that your human side on social media (especially as a business) makes an enormous difference.

• 10 Expert Social Media Tips To Help Your Small Business Succeed

  Learn from the best! These experts share their tips for succeeding on social media. Some of these tips include expressing thankfulness to customers for their compliments and not doing it all yourself.